Giles Watson




  1. Rejected Ales
  2. Mancestry
  3. Movember
  4. Porsche
  5. Snickers
  6. Acciona TM
  7. Acciona TM x Draft
  8. Dyslexic U
  9. Reality Cheque
  10. Land Rover
  11. Great Northern
  12. Breakpoint
  13. Rate my roof
  14. Tough Tap
  15. Pedigree
  16. Land Rover x Nat Geo
  17. Golden Nugget
  18. LOL-Bot
  19. Mercury Cider
  20. Creative Index
  21. Toyota CHR
  22. Unsubscribe
  23. Google
  24. Berger

About
Awards & Recognition
Photos

Land Rover → Own the Land







The first social off-roading app that let drivers map their off-road trails and flaunt them to the world
Synonymous with off-roading, Land Rover’s are getting bored in today’s world of flashy concrete jungles. However, just outside these cities, the majority of land is still unmarked - waiting for off-roaders to explore (especially in the Middle East).

So, we created a tool to help them do so. Using GPS and What-3-Words, our app recorded a digital line wherever a driver was exploring, no matter how far from civilisation they got - in fact they were also rewarded for it. These lines were saved and could be shared, turning the unknown lands into accessible adventures.